A NOVEL approach was used to engage with couples planning their big day and to raise the profile of a wedding show, which is being held in the city this week.

Rik Thompson, of PromoBikes (Yorkshire), toured York appropriately dressed up as a chauffeur to herald the Inspired Weddings Show, which will be held at the Hospitium in Museum Gardens, on Thursday.

The PromoBike had its distinctive front nose cone decorated with flowers and there were tin cans hanging from the carriage. Tickets for the show cost £25, including a three-course dinner, drinks reception, fashion show and an array of wedding exhibitors. For further details, phone the show hotline on 0845 094 6504.