SKY Ferreira wants to be a real artist. She ticks the boxes: a disdain of the press, drug arrests while riding in cars with boys and a failed recording contract. By 21 she had already been abandoned by Parlophone, who had created an eerie Lolita, seductive yet virginal, an unholy synthesis of bras and Bibles.
Ferreira hadn’t played the game and was discarded. Except, she was too intriguing to be forgotten. Looking like Kurt Cobain, all eyes and unkempt peroxide hair, she returned with one of the singles of 2012, teen angst anthem Everything Is Embarrassing. This paved the way for Night Time, My Time and a chance to be credible. Largely she succeeds, creating a record for a generation who want pop hooks, but words that mirror their futile experiences, like stories of crazy nights (24 Hours), empty love affairs (You’re Not The One) and quivering self-esteem (I Blame Myself). Soaked in synths and 80s nostalgia, this isn’t original.
Yet it should soundtrack the summer for kids in parks, as they drink Red Stripe, make mistakes and ask for Rizla. That’s real.
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