AN 'ICONIC' ice cream firm is celebrating 99 years with the launch of two new products.

Market Weighton-based Burgess Ice Cream has developed a new Pink Sparkling Wine flavoured sorbet using a rosé sparkling wine from Little Wold Vineyard in South Cave - and has also entered the frozen dog treat market with the launch of Burgess Barks.

Burgess's general manager, Richard Wilson outlined the rationale for Burgess Barks. He said: "We have had many requests from customers asking if we could produce a frozen treat for dogs.

"The regulations for making pet desserts are different to making ice cream, so it has taken a while, but we're delighted with the result and Burgess Barks is going down a storm in the canine community."

Burgess Barks is a vanilla-flavoured frozen dog treat made from sugar-free sorbet and vegetable fibres and is a complementary pet food intended for adult dogs. The packaging is modelled on the Wilson family pet, a tri-coloured collie called Huey.

York Press: Mr Wilson with the Burgess Barks productMr Wilson with the Burgess Barks product (Image: Supplied)

Speaking on the new sorbet launch, Mr Wilson said: "We have had a fantastic reputation for producing delicious real dairy ice cream for almost a century and wanted to complement our range with a special sorbet.

"Given our heritage, we wanted to create something different and indulgent with a link to Yorkshire, so we researched the region's sparkling wines, and Alice's Cuvée proved to have the perfect flavour profile for our celebration sorbet."

Burgess Ice Cream was first produced in a small grocery shop in Beverley in the early 1920s and grew to become the iconic ice cream that generations associated with its super creamy flavour and van on Beverley Westwood.

Mr Wilson has also grown with the business, having started with a holiday job aged 16 that led to a 17-year career that ended when the original factory was sold for development. He said he was delighted to return to Burgess Ice Cream after a 13-year absence to oversee the two-year development of a new state-of-the-art factory in Shiptonthorpe and to plan for the business's centenary celebrations.

Mr Wilson added: "We pride ourselves on producing delicious real dairy ice cream that is matched by a personal, flexible service that includes our own deliveries.

"It's very rewarding to see our customer numbers growing week by week as they like this level of personal involvement and the range of sizes, from best-selling 125ml pots to two-litre tubs."

Burgess Ice Cream's vanilla and range of flavoured ice creams are available to buy at over 250 places in Yorkshire, including independent retailers, farm shops, service stations, holiday and adventure parks and theatres.

Burgess Barks is available from pet shops, garden centres, pubs, restaurants and attractions throughout Yorkshire, including the iconic dog-walking area of Beverley Westwood.