York-based Karen McMillan, a seasoned professional with almost two decades of experience in marketing, branding and coaching, has launched her communications consultancy dedicated to supporting ‘conscious-minded businesses’.

Operating in the wellness, charity and community sectors as well as working with entrepreneurs and organisations keen to champion their ethical and sustainable credentials, Karen Vera McMillan specialises in creating what she calls “compelling communications strategies that resonate authentically with the target audience”.

Promising a profound commitment to helping individuals and organisations that support others, Karen says she brings a unique blend of strategic communications, creative and design expertise with intuitive coaching insights, enabling clients to amplify their brand presence and maximise the positive impact they instil on the communities they serve.

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Karen partners closely with clients to understand their identities and aspirations, guiding them through a transformative journey and strategic alignment. This holistic approach, she says, ensures that each project reflects the true essence of the organisation, whether it’s defining brand messaging, creating a new logo and brand identity, designing and building a website or developing key marketing materials.

Karen explained: “Alongside my career in advertising and marketing where I worked with leading brands including Ford, Jaguar, BBC, Virgin Media and RAC, I’ve always had a life-long interest in wellbeing, healing and personal development.

“This led me to train as a coach with CTI (Co-Active Training Institute) and I had the opportunity to spend 18 months living and working at a mindfulness-based therapeutic centre in Thailand, supporting others on their journey of self-discovery with one-to-one coaching and weekly workshops.

“The experience was very impactful and deeply fulfilling on a personal level. From here it made sense to marry my communications, creative and coaching skills and be of service to those in the business of helping others.

“It’s my privilege to support practitioners, guides, mentors, business and community leaders who are operating at a conscious level and have a strong sense of purpose.

“Working from the heart and with self-awareness, I believe we can effect lasting positive change in the world.”

To contact Karen, email: contact@karenveramcmillan.com