York Christmas Market is the most searched-for Christmas market in the United Kingdom in terms of online searches, according to research by wine bar Lucia.

The research found that York Christmas Market had an average of 90,500 monthly searches.

The next most searched-for markets were Edinburgh with 74,000 searches, and Bath, Birmingham, Manchester, and London's Hyde Park Winter Wonderland - all of which had 60,500 searches.

The research also found that searches for Christmas markets in Yorkshire and the Humber have risen by 50 per cent from 2021 to 2023.

When examining the United Kingdom as a whole, Lucia analysed more than 300 keywords relating to Christmas markets, including "Christmas markets near me" and "best Christmas markets," and identified that searches have risen by 68 per cent in the UK from 2021 to 2023.

Georgina Pellant from Lucia said: "York’s Christmas market topping the list as the most searched for in the UK shows its continued appeal to people across the country.

"It’s a testament to the unique charm and festive atmosphere that draws visitors back each year.

"The surge in interest underscores a broader trend, with more people actively seeking out Christmas experiences close to home."

More information about Lucia is available at https://www.luciawinebar.co.uk/