I CAN'T have been the only person to note, with a certain sense of irony and some annoyance, the huge advert in the Evening Press for the Government's pension credit.
This was just two pages after an article detailing the efforts to attract civil service jobs, to replace the 300-plus being scrapped by the same department which are advertising this benefit.
I appreciate the Government's PR machine has to get its message across to thousands of eligible pensioners, but it smacks of incredible insensitivity to the loyal workers at Monks Cross. They will see the service they have diligently been providing, portrayed in such a high profile manner barely a week after they heard they were all to lose their jobs.
Having worked at the centre for most of last year I can empathise with the shock my ex-colleagues will be feeling. This advertisement must have rubbed salt into what must already be very sore wounds.
A respectable "breathing space" or "cooling off" period before relaunching such an advertising campaign might have been a little more sympathetic, but then again that might have entailed an element of forward thinking.
No chance there then.
G Rudd,
Kerver Lane,
York.
Updated: 10:14 Saturday, July 17, 2004
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