CAN anyone explain to me (in words of one syllable please, because I am a simple bloke) the modern craze for changing names and calling it a relaunch?
For example: I used to clean the bath with Jif, now it is Cif. My wife used Oil Of Ulay, now it is Oil Of Olay. She went to the podiatrist the other day, it used to be the chiropodist. The list is endless.
The worst example, in my opinion, is the purple-bearded Scottish buffoon who tried to do the Lotto. I refuse, I still do the Lottery. At what cost these changes? I'll wager Billy Connolly's fee was more than my pension for a year and did it get one more punter?
The Americans have a saying "if it ain't broke, don't mend it".
A G Reeson,
Huntington Road,
York.
Updated: 10:07 Wednesday, February 25, 2004
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules hereComments are closed on this article