WHISKY has been given the Celtic treatment by a North Yorkshire firm.

Thirsk-based GSM Graphic Arts took on the challenge of producing new labels for Bruichladdich whisky bottles, pictured. The polyester labels, featuring the traditional Celtic image of the Birds of Friendship, were designed for a special collection of Scottish malts to mark master distiller Jim McEwan's 40th year in the whisky business.

This isn't the first time GSM Graphic Arts has created labels for the drinks industry.

It recently created stainless steel labels for bottles of the first single cask bottling of the Glenrothes Vintage Malt.

Updated: 12:12 Monday, February 23, 2004