TWO more food accounts to chew over have been won by a York marketing communications consultancy.
The Partners Group, in The Mount, has extended its portfolio of clients in the food sector with a business-to-business contract to raise the national profile of an Italian foods supplier, Bri-Tal, of Sevenoaks, and a European press campaign for an expanding global food coatings manufacturer, Witwood, of Banbury, Oxfordshire.
Partners has established a track record in the food sector through its work with national equipment, meals and ingredients manufacturers in the processing and food service sectors.
The European food coatings campaign comes as a direct result of The Partners Group's appointment as sole UK representative of International Public Relations Team (IPRTeam) in 2002. IPRTeam is an international PR practitioners' consortium established to meet the specific needs of small to medium-sized businesses seeking to enter new international markets.
Account director, Karen Tinkler, said: "The IPRTeam set up allows a client organisation to work with an agency in its home country, who will then liaise with international partners on their behalf to develop and implement a marketing campaign."
Updated: 09:35 Tuesday, November 25, 2003
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