TWO York innovators were taken aback when they discovered puffin and whale on the menu at a recent international conference. But since Graham Russell and Nick Townend, of the Northcross Group, were at the National Tourism Conference in Reykjavik, Iceland, they should not have been too surprised.

Mr Townend spoke on the Group's experience of creating visitor attractions, design and build, the management of visitors, and the ongoing maintenance and marketing of attractions.