THE York Tourism Awards are back, bigger and better. Last year the event was launched with impressive support from the business community. It was a genuine success, fulfilling its aim of celebrating achievement in this crucial economic sector.

Now the "tourism Oscars" look set to become a welcome annual addition to the York calendar. They will help drive up standards as businesses and individuals compete for recognition. We are delighted to offer our support once more, including sponsorship of the exciting new category Best Entertainment.

These awards will reveal many more reasons why we can be "proud to be York".