YORK City will let in "Kids for a Quid" at next weekend's home game with high-fliers Dagenham & Redbridge, but chairman Jason McGill believes the club will only become a bigger attraction to young supporters when the move from Bootham Crescent is completed.
Newly-appointed chief executive Jackie McNamara has been tasked with trying to lower the average age of City's fan base as part of his wide-ranging job description prior to relocation to Monks Cross.
McGill, though, has pointed out that City will be taking a hit with the under-11s initiative against Dagenham, while recognising the importance of getting potential new fans through the turnstiles.
"Kids for a Quid is detrimental financially, but I do see the value of encouraging people to come along," he said. "I also think our junior season ticket is well-priced at £40 though.
"That works out at about £1.33 a game. Ticketing initiatives to attract more young people will be part of Jackie's remit, although Bootham Crescent wasn't built to offer face painting or host parties.
"The new stadium will be more of a community stadium and there will be a lot of non-football things going on that will encourage families to come, which is quite difficult to achieve in a 1932 stadium. But we are still looking at a few things.
"There's an idea to get local bands performing at Bootham Crescent and having some kind of X-Factor competition, where people can vote for their favourite on Twitter maybe. I know we have got to make a bigger effort to engage with families and we are keen to get them into York City."
Any full paying adult, or adult season ticket holder, will be able to purchase a maximum of two under-11 tickets each from the ticket office for £1 anywhere inside Bootham Crescent against the Daggers.
Supporters who wish to sit in the family stand, must buy tickets in advance, either in person or over the phone by calling 01904 624447 (option 1).
McGill has also admitted that the quality of the PA system and floodlights at the club's 84-year-old home is sub-standard, but reasoned that making updates would not make sense with the Minstermen due to move from their antiquated base in 2018.
"The PA System in the Main Stand is disgraceful, but anything we spend on Bootham Crescent needs to be done with the understanding that the place is going to be bulldozed and it would be a waste of money," McGill explained. "When we were in the Football League, we were told it would cost £250,000 to make the floodlights bright enough for televised games and, likewise, we decided against that.
"National League requirements are less stringent though. It's unfortunate, but it has to be just a case of sticking plasters on things until we move to the new stadium, other than meeting health and safety requirements of course.
"I'm also aware that the ladies' toilets are in an unacceptable condition and there's no excuse for a lack of cleanliness. That needs to improve."
CGC, who are now running the Pitchside Bar, will also continue in that role, despite supporter complaints concerning their involvement, which will now be examined by McNamara.
"We have an agreement with CGC, which will be taken into the community stadium," McGill explained. "I don't think we can afford for somebody to run it, but the alternative is relying on volunteers.
"The prices probably aren't right and I think that's probably something Jackie can look at with (operations & safety manager) Chris Tock."
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